CIRCLE K SOCIAL CIRCLE - MAVRIX

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CIRCLE K SOCIAL CIRCLE

Circle K
Social Circle

Employee Event

CircleK-01

Collaborate

We collaborated with Circle K for their big launch, or entry into the market, in Ireland. We created and developed ‘The Social Circle’ concept – designed to welcome its one thousand plus guests (new employees) into an exclusive, inviting social setting, befitting of both the occasion and the brand.

CLIENT

Circle K

EVENT

Live Project

TYPE

Live

LOCATION

Dublin

Connect

The event was hosted by Nicky Byrne and included a performance from the esteemed Irish magician, Keith Barry. An internal awards ceremony was also part of the evening’s entertainment offering this resulted in us producing a talent show entitled ‘Circle K’s got Talent’ that included seven live performances and live voting through a custom event app.

Experience

Our circle theme was continued in all other details from the table settings, to the staging, florals, and menus. Each of the one thousand plus guests were treated to a banquet of fine food and wine all evening. While entertainment saw a ‘Battle of the Bands’ take to the stage in an 80s versus 90s pop battle. Music from both decades went head-to-head one the main stage and on a packed dance floor. 

We proudly brought this even from ideation to completion including venue management, entertain management, installations and video production. The result was that The Social Circle provided the Circle K team an opportunity to connect, network, and build relationships within an intimate and social setting. Relationships were established and friendships forged. Ours among them.

WHAT CLIENTS SAY ABOUT US

“MAVRIX are not just a progressive and exciting agency to us at Circle K they are a true partner that are completely embedded in our business.

Nothing is ever impossible. Nothing is ever too much to ask. They consistently exceed expectations in every event they have delivered for Circle K globally. Mavrix are an important part of our future growth.”

Margaret Barron
VP Global Marketing & Brand Circle K
CIRCLE K JOIN THE CIRCLE
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