Miles Plus Brand Launch
Collaborate
We collaborated with Circle K to launch milesPLUS fuel in Ireland and toconnect with existing local and future customers across partner forecourts in Ireland.
Connect
We customised over 70 milesPLUS forecourts across Ireland with
impactful, disruptive entrance pieces. As part of the forecourt takeovers, we added exterior canopy lighting along with in-store interaction for senior stakeholders, media, and consumers with milesPLUS ‘Spin & Win Wheels’ game.
Experience
People of all ages were able to get involved. We designed a Kids Crafty Corner, a Drivers DJ Lounge, and even ‘fuelled’ drivers with tasty giveaways. milesPLUS branded cars and promotional team helped drive sales and direct people to the brand’s social media channels, as well as encouraging brand connection and engagement.
WHAT CLIENTS SAY ABOUT US
Internally and externally the feedback has been phenomenal. Our clients who spoke on the show completely loved the whole experience.
All the crew are brilliant and really easy to work with – we will be back for the next one!”
